2026 Loyalty Leader’s Summit | Singapore Loyalty Association

2026 Loyalty Leaders Summit

Wednesday, 23 September 2026

Sofitel Singapore City Centre

The Event

Date

23 September, 2026

Venue

Sofitel Singapore City Centre

Attendees

200+ Loyalty Leaders

Time

10:00am-6:00pm

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About the Summit

The 2026 Loyalty Leaders Summit brings together the region's top loyalty, marketing and customer experience leaders for a full day of insights, collaboration and high-value networking. Delegates will enjoy a curated program designed to spark meaningful conversations, share industry perspectives and strengthen strategic thinking across the loyalty landscape.

2026 Agenda

10:00am - 10:30am | Registration & Morning Tea

Enjoy morning refreshments while reconnecting with industry peers, meeting new contacts and exploring the latest innovations from our partners.

10:30am - 11:30am | VIP Connections

A fast-paced, structured networking session connecting you with leading solution providers through a series of focused, one-to-one table conversations.

11:30am - 12:05pm | Loyalty Insights

Mandy Gallie, Vice President of Loyalty Sales Asia Pacific at Mastercard

Explore the forces shaping loyalty across South East Asia. Exclusive regional insights reveal what leading organisations are doing differently, what’s changing and where the next opportunities lie.

12:05pm – 12:40pm | The Science of Loyalty – Applying Behavioural Science to Unlock Customer Value and Commercial Effectiveness

Winona Johnson - Co-Founder of Thinking People

Behind every loyalty metric sits a customer behaviour. Which means every loyalty leader is ultimately chasing one thing: behaviour change. This session explores how leading organisations are applying specialist behaviour change expertise to unlock greater customer loyalty and commercial impact, and arms attendees with practical principles they can immediately apply to their own loyalty efforts.

12:40pm – 1:40pm | Premium Buffet Lunch

Enjoy a delicious premium buffet lunch, with plenty of time to relax, connect and continue the conversation with fellow loyalty leaders.

1:40pm – 2:00pm | The Loyalty Challenge

Put the morning’s insights to the test in a fun, fast-paced table challenge. Work together, test your loyalty knowledge and compete for the winning prize.

2:00pm – 2:45pm | Collaborative Loyalty Workshop

Apply the morning’s insights to a real-world loyalty challenge. Explore opportunities across loyalty, CRM and customer engagement, and develop a practical strategic solution.

2:45pm – 3:15pm | Loyalty TED Talks part 1

Short. Focused. Insightful. Hear from leading loyalty executives as they share practical perspectives on the next generation of loyalty.

Chen Peng, Minden AI - The AI Shift: What’s Next for Loyalty?

AI is reshaping how brands understand, engage and create value for their members. Chen explores where AI is transforming loyalty programs - a paradigm shift from brand initiated prediction to a member initiated value negotiation.

Emilie Couton, Accor Plus - Loyalty is Changing. Are You?

Hear how changing consumer expectations and use of data and insights are reshaping the value of loyalty: what makes it worth paying for, worth belonging to and ultimately worth investing in.

3:15pm – 3:45pm | Afternoon Tea

Recharge over afternoon tea, connect with fellow attendees and reflect on the day’s insights.

3:45pm - 4:15pm | Loyalty TED Talks part 2

Henry Christian, Metro Singapore - Is Your Loyalty Strategy Ready for AI?

Henry explores where technology can create meaningful value, the strategic choices facing loyalty leaders and how to embrace AI without losing the human connection that makes loyalty matter.

Kawin Tangudtaisak, The 1 Central Group – From Loyalty Program to Lifestyle Ecosystem

Drawing on The 1’s transformation from a traditional loyalty program into an integrated lifestyle platform, Kawin explores how data, personalisation and partnerships can connect brands, enrich everyday experiences and build lasting customer relationships.

4:15pm – 4:45pm | Loyalty Leadership Panel

Bringing together our Loyalty Talk speakers for a challenging question and answer session.

4:45pm – 5:00pm | Closing Insights & Key Takeaways

Bring the day’s ideas together with the key insights, perspectives and actions to take back to your organisation.

5:00pm – 6:00pm | Networking Drinks

Close the Summit over drinks, reconnect, build new relationships and continue the day’s conversations.

6:00pm – 8:00pm | VIP Sponsor Dinners - By Invitation

Continue the evening with intimate hosted dinners, bringing together invited guests, industry leaders and SILA sponsors for deeper conversations and connections.

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Speakers

Chen Peng

Chief Executive Officer

Minden.ai - Singapore

Emilie Couton

Chief Executive Officer, Accor Plus

Accor Group - Thailand

Henry Christian

Head of Loyalty, Marketing, and Partnerships

Metro - Singapore

Winona Johnson

Co-Founder

Thinking People - Australia

Kawin Tangudtaisak

President

The 1 Central Group - Thailand

Mandy Gallie

Vice President, Loyalty Sales Asia Pacific

Mastercard

What to Expect at the Summit

VIP Loyalty Connections

Pre-matched meetings connecting leaders with aligned peers, partners and solution providers.

Loyalty Leaders Speed Networking

Fast-paced introductions followed by open networking in a premium setting.

Loyalty Insights Presentation & Quiz

An exclusive look at Asia's loyalty landscape, followed by an engaging quiz to spark conversation and friendly competition.

Premium Lunch & Beverages

Premium All Day Catering including espresso coffee, morning tea, deluxe buffet lunch, and afternoon tea.

Industry Round Table Discussions

Sector-specific discussions led by expert facilitators across Retail, Travel, Financial Services, Telco, Utilities and more.

Loyalty TED Talk Presentations

Four client-side presentations sharing real-world loyalty insights and practical learnings from brands and industry leaders, followed by a joint Q&A.

Networking Drinks

Exclusive networking drinks event offering high-value connections in a relaxed, social environment.

VIP Dinner (Invitation Only)

Exclusive executive-level dinners hosted by SILA and key event partners.

Join Us at the 2026 Loyalty Leaders Summit

Questions?

If you have any questions about the event, ticket options, or would like to discuss a single vendor ticket, please get in touch with our SILA Events Team using the button below.

We look forward to welcoming you to the event!